One indicator of a healthy business is the sense of direction the business if pursuing as felt by all those emotionally or financially invested in the business, from shareholder to employee. An official direction not only unifies the company, but it also helps leaders filter opportunities to those most appropriate. A company direction starts with the setting of objectives in alignment with the vision of the company. The road to reaching those objectives is paved through the business strategy. This post serves as a list of business strategies listed in groups. Later posts about strategy formulation will reference the options listed below. Intensive Set of Strategies Market Development Implementors of a Market Development strategy seek new customers within their existing[…]